Tara Loftis is Global President and Chief Brand Officer at BYOMA, one of the fastest-growing science-backed skincare brands in the world, known for resonating strongly with Gen Z and Gen Alpha. In her role, Tara leads BYOMA’s global Innovation, Brand, Marketing, Science, and Creative functions. She is a growth-focused brand leader known for building science-backed skincare at scale, combining clinical credibility, modern consumer insight, and high-performing go-to-market strategy. She is also recognised for her expertise in modern beauty brand building, digital-first growth, and the evolving role of AI in consumer engagement.

Prior to BYOMA, Tara served as Global President of Dermatological Skincare at Galderma, overseeing brand, innovation, commercial strategy, and operations across an iconic multi-brand dermatological skincare portfolio, including Cetaphil, Differin, and Alastin. Earlier, she spent a decade at Kendo Brands (LVMH), helping launch and scale some of the most culturally influential beauty brands of the last decade, including Fenty Beauty, Fenty Skin, Marc Jacobs, and Ole Henriksen. She began her career at Too Faced Cosmetics, where she played a critical role in the brand’s meteoric rise.

Her work and perspective have been featured in publications including The Business of Fashion, Ad Age, WWD and more.