William Adams Jr

Dr. Adams maintains a private practice in plastic surgery in Dallas, TX., and also
serves as an Associate Professor of Plastic Surgery at the University of Texas
Southwestern Medical Center in Dallas, TX. He is the program director of the UT
Southwestern Aesthetic Fellowship, and Past President of The Aesthetic Society and
Past President of Aesthetic Surgery Education and Research Foundation (ASERF).
Dr. Adams is an acclaimed educator, international authority and scientist on breast
surgery/augmentation, breast implants technology including new generation devices,
and soft tissue support materials, capsular contracture, and breast implant
associated ALCL. He has developed new techniques for use in clinical breast implant
surgery that has made aesthetic and reconstructive breast surgery safer for patients.
He also recently opened AYA Dallas Medical spa in Snider Plaza next to his medical
office, and serves as AYA medical director.
Dr Adams travels extensively 3 months every year as an international
educator and recently in 2019 completed the 2nd edition of the worlds’
only Breast Augmentation Atlas to further educate surgeons on breast
augmentation surgery.
In 2009, he founded and currently serves as the Chief Medical Officer of
The Plastic Surgery Channel, a multi-media company. The channel, now
rebranded to MediaPSC specializes in high quality doctor delivered
programming in medical aesthetics, and creates a novel media voice to
the public.
Dr. Adams was named the #1 Breast Augmentation Surgeon for 2021,
2022, 2023,2024 and 2025 by Newsweek/ Statista, and was awarded
the All-time Champion/ 5 Year Winner by Statista in 2025. He was
presented the Aesthetic Society President’s Recognition Award in 2023
and 2019, 2017 ASAPS Special Educator Award and the 2017 Simon
Fredericks Award for best panelist at the ASAPS annual meeting. He received the teaching
Award in 2005 in the Department of Plastic Surgery at UT Southwestern and received the
Faculty Excellence Award in 2001, and was named Department of Plastic Surgery Clinician of the
Year in 1998 and 2019.

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